The landing page usage controversy doesn't seem to be settling anytime soon even when a two-member industry committee is reviewing the pros and cons of it. In several fresh letters to the Telecom ...

As a content and search marketing professional, driving targeted traffic through your content is one of the first goals in your strategy. Some marketers could stop there knowing they’ve done a good ...

When a top Web site took a close look its landing pages, company officials noticed something unacceptable: The landing page for the company's most popular search term converted about 30 percent less ...

Pluralis is a kind of 99designs for copywriters. It puts writers into a competition to optimize a landing page and the one who optimizes brings the highest percentage of positive change is the one who ...

While the ministry’s amendment seeks to curb paid visibility and restore fairness in ratings, stakeholders warn that the lack of real-time detection makes full enforcement nearly impossible ...