A "fitting" in golf is one of the best ways amateur golfers can fine tune their games in the search for lower scores, especially when paired with lessons. But while driver and iron fittings are common ...

Tiger Woods' golf ball brand of choice, Bridgestone Golf, has made a notable announcement ahead of the 2026 season.

PONTE VEDRA BEACH, Fla. -- Most golfers know about the importance of proper clubfitting, but at this week’s Golf Channel Am Tour Championships, they’re also getting the opportunity to see if they ...

What you need to know: The latest iteration of Bridgestone's e12 family of golf balls consists of three models: HiLaunch, Straight and Speed. The designs are targeted at three specific types of ...