Businesses are only successful if they understand what their customers want and need, how they behave and even how they feel. Even if you have an offering that you already know is—or will be—a hit, ...

Collecting data on embedded emissions in imports offers a broader and more accurate picture of a country’s carbon footprint, enables informed climate policies, and—with some carrots and sticks—can ...

A month ago, I’ve talked about using computers to hack on our day-to-day existence, specifically, augmenting my sense of time (or rather, lack thereof). Collecting data has been super helpful – and it ...

Once the decision to collect primary data is made, the data collection modality needs to be defined. It is often pre-determined depending on each individual operation’s characteristics such as ...