One of the sections of your marketing plan should describe how your company intends to distribute the products to the final customers. The various distribution channels differ in costs, customer ...

The marketing channel and distribution channel go hand-in-hand. Essentially, without the distribution channel or process, the marketing channel would not exist. The distribution channel includes all ...

Following the news of Marc Weinstock’s new oversee of a unified global marketing and distribution team at Paramount as President of Worldwide Marketing & Distribution, we’ve received news that a ...

David is a best-selling author, speaker and trainer. He is also CEO of IPD, a world-class marketing agency based in Tampa, Florida. Today’s marketing is geared heavily toward the digital world. But ...

Culver City-based Sony Pictures Entertainment merged its theatrical, home entertainment and television distribution marketing teams in the U.S., resulting in about 35 layoffs. The U.S. will be run ...

EXCLUSIVE: We hear that STX Entertainment has made cuts, notably in its theatrical distribution and marketing departments in the lower-level executive tiers and down. The news comes as STX is pivoting ...

Sundance selected 110 features from 4,042 submissions for its 2012 U.S. and World Dramatic and Documentary Competition lineups. Based on the festival’s history, it’s fair to say that less than 40 of ...

Fox said Thursday it has promoted Inae Wilson to Executive Vice President of Broadcast Distribution & Marketing. Wilson, a twenty-two year Fox veteran and former SVP, will broaden her oversight, ...

Following the news of Marc Weinstock‘s new oversee of a unified global marketing and distribution team at Paramount as President of Worldwide Marketing & Distribution, we’ve received news that a ...