"While the 2026 trend is bold, that doesn't mean a chaotic makeup look. The looks that incorporated face gems, abstract lines ...

Makeup is back in a big way: 2026 marks a shift away from minimalist beauty toward bold color, texture, and self-expression.

Dior introduced plenty of a new favorites in 2025, but its the Rouge Dior that topped our list. Featuring a sleek and slim ...

Bobbi Brown’s latest beauty brand, Jones Road, launched during the pandemic with the goal of creating high-performing, clean makeup that is easy to use. “It’s clean, simple makeup for every skin type ...

Hybrid makeup is transforming beauty by blending skincare ingredients like niacinamide, peptides, squalane and SPF into ...

Y’all, 2024 has been 2024-ing! What a long decade this year has been—but thankfully end of year means some of our favorite beauty brands at Ulta Beauty are digging DEEP into their glitz and glamour ...