This guide was reviewed by a Business News Daily editor to ensure it provides comprehensive and accurate information to aid your buying decision. If you’ve been in business for any length of time, you ...

Companies seeing a high email ROI must carefully craft and maintain send lists to avoid going to spam folders. Factors affecting spam placement include too many bounces, spam complaints and poor ...

Gmail app has new "Manage subscriptions" feature on Android for easier email list management. Feature has been seen on multiple versions of the Gmail app for Android. The tool hasn't been seen on iOS ...

Good email list management—the practice of organizing and culling your subscriber records—is fundamental to achieving strong and sustained results with your campaigns. List management encompasses a ...

Email marketing is an effective sales and customer engagement strategy, but doing it correctly takes work. To achieve the best return on investment (ROI), you need high-quality, relevant content, ...

Your inbox is probably plagued by newsletters and marketing emails subscribed to ages ago. A new Gmail feature might make those subscriptions so much easier to manage. Editorial Note: Talk Android may ...

Mailchimp is a wildly popular email marketing software. But with its arbitrary rules and often lengthy customer service response times, it isn’t perfect. Forbes Advisor has put together a list of the ...