As technology advances, the majority of consumers have several internet-connected devices within arm's reach. Marketers realize that instead of thinking of a desktop experience, a mobile experience, a ...

In this digital age, competition within the retail trade is at its all-time high, it is important retailers can capture customers across multiple sales and marketing channels. A recent report by ...

Because omni-channel marketing is a relatively new and emerging concept, there's still time for print service providers to start small and expand in the future. In an earlier blog, I defined the ...

Forbes contributors publish independent expert analyses and insights. Shep Hyken is a customer service/CX expert, author & keynote speaker. Frankly, I’m tired of the terms omni-channel and ...

Opinions expressed by Entrepreneur contributors are their own. A Google report, The New Multi-screen World: Understanding Cross-Platform Consumer Behavior showed that 90 percent of consumers surveyed ...

In retail — as in so many industries — omni-channel is a baseline customer expectation. Once cutting-edge, now being able to offer consistent, personalized service across in-store, online and mobile ...

A Google report, The New Multi-screen World: Understanding Cross-Platform Consumer Behavior showed that 90 percent of consumers surveyed reported using more than one device -- whether that meant a ...