Business owners are constantly gathering information to help develop strategies to improve marketing and sales. Ultimately, the goal is to improve the bottom line, with better targeting of a company's ...

When Marjorie Etique learnt that she had to create a data-management plan for her next research project, she was not sure exactly what to do. The soil chemist, a postdoc at the Swiss Federal Institute ...

Pew Research Center’s team of demographers, economists and other analysts accesses and uses a wide variety of publicly available data sources to conduct its population research. Much of this data is ...

Data collection is the process of gathering and measuring information used for research. Collecting data is one of the most important steps in the research process, and is part of all disciplines ...

ESA has adopted a society-wide Open Research Policy for its publications to further support scientific exploration and preservation, allow a full assessment of published research, and streamline ...

Given the challenges of survey research detailed above, it is worth considering other approaches to measuring news consumption – especially when it comes to getting news online. One possibility is ...

Companies and other organizations use marketing research to manage the risks associated with offering new products and services. These organizations don't want to spend too much money developing a ...

The authors do not work for, consult, own shares in or receive funding from any company or organization that would benefit from this article, and have disclosed no relevant affiliations beyond their ...

Businesses must future-proof themselves to endure an ever-changing economic landscape. Focusing on creating value both internally and externally through strategic planning is crucial for a brand's ...

The IRB is responsible for evaluating proposed research to ensure adequate provisions to protect the privacy of participants and to maintain the confidentiality of data. Research involving human ...