An Apple marketing exec said its ad showing a hydraulic press crushing musical instruments and art supplies "missed the mark." ...

Apple may have just tipped its hand on when the iPad mini 8 will arrive, and the clue did not come from a glossy keynote or a ...

The backlash to Apple's "crush" ad for a new, thinner iPad was way overblown and silly.

The best Apple ads of 2025 run the gamut from emotional tributes and playful satire to a crazy "Severance" promo in NYC.

This week’s Apple headlines: iPhone 17e leaks, iOS 26’s sneaky update, iOS 18 stifled, iPhone Fold problems, iPad Mini specs ...

Nothing about Apple's latest promotional video felt like Apple. For over 7 minutes, an awkward comedian explains to a sleepy audience of disinterested teens that the only way parents will buy them an ...

Apple today shared a new "I'm Not Remarkable" ad that highlights the accessibility features available on the iPhone, iPad, Mac, and Apple Watch. Apple says its products are designed for every student, ...