Apple finally put the App Store where the rest of the internet lives: the web. You can now scroll categories, search apps, ...

Apple's iOS and Mac app stores have popularized the concept, but Microsoft, Google, and others are now adopting it Apple’s App Store for its iPhone and other iOS devices is an unqualified success, ...

You can browse by categories, flip between platforms like iPhone, iPad, and Watch, and know what's trending without needing an Apple device.

SHREVEPORT, La. - A major change is happening inside Apple’s App Store, and it could mean lower prices and more options for iPhone and iPad users. But for Apple, it’s a financial blow, and possibly a ...

With over 6.8 billion smartphone users worldwide, mobile apps are crucial for brands to reach their audiences. However, creating a great app is only half the battle. A strong app store optimization ...