Media agencies are preparing to deepen their reliance on YouTube in 2026, as the platform’s role inside connected TV (CTV), social video, and performance media continues to blur traditional buying ...
Twitch streamer Kai Cenat announced the launch of his clothing brand, Vivet, in a 23-minute YouTube video published on January 13, signaling an expansion beyond digital content creation into the ...
Edelman announced Jo Burford as Head of Creator Marketing for EMEA (Europe, Middle East and Africa) in a newly created role reporting to Tyler Vaught, Global Head of Creator. The appointment signals ...
TikTok released its annual trend forecast, identifying three behavioral shifts expected to shape creator and marketing strategies in 2026, based on analysis using the platform’s AI-powered analytics ...
Amazon and the Kelce brothers unveiled Kelce Clubhouse, a retail destination for fans of the “New Heights” podcast. The platform combines merchandise sales with content access for the show’s audience, ...
Michael Hanuschik believes that for digital platforms to be healthy ecosystems, the creators must receive the majority of the ...
Gaming Network FGN Acquires Creatraction To Add Creator Marketing To Rural Broadband Gaming Platform
FGN Inc. (Fiber Gaming Network) has acquired Creatraction in a deal that combines esports infrastructure with influencer marketing tools targeting rural internet providers and workforce development ...
Creator Exchange (CreatorX) has begun onboarding creators, networks, and advertisers ahead of Podfest (Jan. 15-18) in Orlando ...
Twenty content creators from around the world will join YouTuber MrBeast in Ghana to rebuild a village and support healthcare, education, and community needs as part of the “1 Billion Acts of Kindness ...
Snapchat introduced its Snap Accelerator Program at the fourth edition of the 1 Billion Followers Summit in Dubai, hosting more than 20 sessions at a dedicated Snapchat House within the venue from ...
Meta is developing an in-message basketball game for Threads as the company continues expanding features on its text-based platform. Reverse engineer Alessandro Paluzzi discovered the feature and ...
Immigration consultants, cosplayers, and charity-focused creators led Canadian Instagram growth in December 2025, with ...
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