IFZA's Ruth O'Malley delves into search and user trends with a first-hand dive into the future of search comparing Google and ...

Sony Middle East and Africa's Jobin Joejoe calls for brands to contribute to the growth and sustainability of the creator ...

Rixos Hotels shared informative content through guests’ in-room TVs, social media posts, digital screens, elevator screens, ...

Founded by Samir Hammad, Columna Media Consultancy aims to offer clients strategic advisory and digital communications ...

Petromin Corporation's Hussein Dajani shares Saudi Arabia's readiness for AI influencers as well as related risks, challenges & case studies.

The campaign aimed to capture the Nissan Patrol blend of heritage and modernity, by showcasing its advanced features.

Sustainable production is an obligation, not an option. At a time when many businesses, governments, and citizens are ...

Viola Outdoor's Ahmed Eman on how combined strength of media verticals can support brands overcome visual clutter.

The ad campaign was created by BigFoot Films and creative agency NNC was rolled out across cinemas in the UAE, including VOX cinemas and Novo Cinemas, as well as the Sharjah Book Authority's social ...

OOH advertising overcomes barriers. Billboards are seen by everyone, making them a powerful tool for reaching a diverse ...

Affiliation will provide 9Yards’ government and private sector clients with additional access to UK, European, North American ...

Google’s Basel Hijazi tals about time, spend, and moment, and the power of leveraging AI to connect with the Saudi consumer.