The Sydney Sweeney campaign changed American Eagle's trajectory, and the numbers prove it.
The right-wing pundit wasn't pleased with the former first lady's recent comments about boosting designers of color. Experts ...
Sydney Sweeney is delivering a winter wardrobe moment in her favorite denim. Months after her infamous American Eagle ...
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Sydney Sweeney slips back into her ‘great jeans’ in first American Eagle post since controversy
The "Euphoria" star showcased winter vacation looks featuring American Eagle jeans five months after the divisive ad campaign ...
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Lamine Yamal signs deal with anti-woke brand praised by Donald Trump for 'fantastic ad'
Lamine Yamal has signed a five-year off-the-pitch deal with American Eagle (AE), months after the brand broke the internet ...
The complaint alleged Lizzo violated the copyright of another song when she shared part of an unreleased song ...
Lizzo has reached a settlement in a copyright infringement lawsuit filed against her over an unreleased song snippet that ...
Opinion
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The Sydney Sweeney ad for American Eagle revisited: What can it teach us about branding in the 2020s?
When a jeans campaign becomes a culture war battleground, it forces us to step back and take a wider view of society.
Interim rule implementing NTSB recommendations for the airspace will go into effect on Friday.
KATSEYE Reveals Why It Was a 'Shock' That Viral Gap Commercial 'Inspired' So Many People (Exclusive)
In August, the global girl group starred in the jeans campaign, which arrived not long after Sydney Sweeney's controversial American Eagle ad Ilana Kaplan is a Staff Editor at PEOPLE. She has been ...
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