While technology is the enabler of this seismic change, it’s newly dominant Millennial and Gen Z B2B buyers who are actually ...
B2B Marketing is proud to announce that Marit Bouwmeester, four-time Olympic medallist and the most successful female sailor in Olympic history, will deliver the ...
Atkar tells us that retail expansion and premiumisation will underpin Pepperfry’s 2026 marketing strategy, which has evolved ...
Marit Bouwmeetser Marit Bouwmeetser, Four-time Olympic medalist and the most successful female sailor in Olympic history.
SAN FRANCISCO, Jan. 21, 2026 /PRNewswire/ -- Channel99, the AI-powered B2B marketing performance platform, today announced the launch of Paid Search Optimization, a new capability designed to help B2B ...
With 70% of buyers under 45, larger buying groups, and increased reliance on generative AI (genAI), B2B buyers in the Asia Pacific (APAC) region are reshaping expectations for providers. Compared to ...
Performance marketing has an evil twin: brand marketing - another term that promises clarity, but mostly delivers the ...
From takedown requests to legal threats, the startup sector’s discomfort with critical journalism reveals a deeper misunderstanding of media, memory and accountability, writes Startup Daily's .
In 2025, the influencer marketing industry became more standardised, and the creator market continued to grow. As brands invest more in advocacy, expect buzzwords to be thrown around by LinkedIn ...
"Welcoming a leader like David to Heylist at such a critical stage of our growth is an incredible opportunity," says Vicky Boudreau, CEO and co-founder of Heylist. "His experience across different ...
As B2B buying grows more complex, business-to-person marketing helps brands reach real individuals through identity ...
Base AI, a leading customer-led growth platform, today announced it has acquired EverAfter AI, a pioneer in customer-facing ...