Titleist's new AVX golf ball has a softer cover for more spin around the green and a new core for longer, low spin tee shots.

USGA's Thomas Pagel says it's reviewing potential concerns over the phase-in of the change in the ball distance test ...

The imminent approach of the ball rollback may have just gotten a little less imminent.

That was the general response from Ben Griffin's friends on the PGA Tour upon learning he was switching to the Maxfli Tour X ...

Evergreen Golf Club instructor Austin Nutt takes a swing as he tries out Amazon’s new Amazon Basics golf balls that recently debuted on the company’s online marketplace. (GeekWire Photos / Taylor ...

Callaway found a way to make its fastest Chrome Tour golf ball ever, without taking the usual shortcut of making it firmer. The company announced its new 2026 family of Chrome Tour, Chrome Tour X and ...

William Mouw’s unconventional rise from a chicken farm to PGA Tour winner continues as he competes at the Sony Open in Hawaii ...

Single-figure golfer Carly Cummins on why she finally abandoned her 'white ball only' tradition and the surprising discovery ...

On this week's episode of GOLF's Fully Equipped, Johnny Wunder and Jake Morrow explain why this is a year where new golf ...

Tiger Woods’ former caddie Steve Williams has opened up about the American golf game in his book "Together We Roared.

The idea for Scottie Scheffler was to get a gauge on his game at The American Express, and all appeared to be in good working order Thursday. He made birdies on half of his holes for a 9-under 63 to ...

Amazon is taking a private-label swing on the golf course. The online retail giant started recently selling golf balls under its Amazon Basics brand in mid-October. Priced at just $15.99 for a dozen ...