Brands including e.l.f., Liquid Death, Lego, Skittles, and Cadbury were behind the week's notable ads.

The actor tells PEOPLE he found the concept “really thrilling and fun” and “also a little scary” ...

The Mars candy brand will hypertarget its big game spot to promote a partnership with delivery platform Gopuff.

GoPuff customers can enter to win a live taping of a Skittles Super Bowl commercial starring Elijah Wood on their front lawn.

The candy brand announced that it will replace its traditional Big Game TV ad with a live, in-person experience starring ...

Skittles is offering a chance to star in a live Super Bowl ad from your home, with candy delivered by actor Elijah Wood.

I’m a magical creature that can be summoned by a horn to deliver Skittles.” Wood said. #Skittles #Super Bowl #ElijahWood ...

Skittles is getting back into Super Bowl stunts, this time forgoing an in-game broadcast buy and instead hiring actor Elijah Wood to perform the commercial for a contest winner at their front door.

Skipping the in-game buy, the Mars brand is betting on experiential weirdness, last-mile delivery and livestream culture.

A Lord of the Rings star is teaming up with Skittles for its new Super Bowl ad. However, the Super Bowl ad will not be airing ...

This holiday season, German automaker Porsche is winning hearts and minds by putting out a Christmas-themed ad that seemingly isn’t made with AI. What a concept, right? Called “Porsche Holiday,” the ...