The number of car ads shown during the NFL's title game ebbs and flows, analysts said, but it's been trending down over the past decade or so.

The Athletic has live coverage of the Super Bowl LX halftime show featuring Bad Bunny. In the aftermath of every Super Bowl, we talk about the game and the halftime show, but we’re also eager to ...

The Big Game crosses over with the 2026 Milan Cortina Olympics in this ad for Michelob Ultra, where Kurt Russell takes on ...

Toyota is showcasing its all-new, hybrid-only RAV4 alongside its roster of athletes, including NFL wide receiver Puka Nacua, ...

Numerous queer celebs appear in Super Bowl ads, but the ads themselves aren't explicitly queer — so what gives?

Ben Affleck, Matt LeBlanc, Jennifer Aniston, Ben Stiller, Benson Boone, Kendall Jenner, Kurt Russell and Lewis Pullman, among many others, will also be featured in commercials during football's ...

Jonathan Bennett has spent so much time filming in Utah lately, that local moms say he nailed his impression of them in a "hysterical" skit.