The UAE-based digital marketing firm unveils the expansion of its data-driven solutions to clients across Europe, Asia, and ...

The B2B leaders outperforming peers in ROI aren't collecting more data; they're building smarter, connected ecosystems where ...

Google’s new auto-linking between YouTube and Google Ads gives advertisers instant access to powerful audience data but ...

Mars is gearing up for Halloween with a wide range of marketing campaigns and activations across multiple brands, including M&M’s, Skittles and Twix. The marketer is betting on a short-form sitcom, ...

Upon entering the one-day immersive installation known as GrazaVerse, guests were greeted with a surrealist tableau: a Renaissance-style cherub statue “peeing” olive oil, with bread skewers for ...

Cobalt Keys LLC, a Las Vegas-based public relations and communications services firm, today announced the expansion of its digital marketing capabilities through enhanced artificial intelligence ...

Please provide your email address to receive an email when new articles are posted on . LAS VEGAS — Talking to patients about what makes you and your practice unique is part of building your brand, ...

Budgets are tight, pipelines are slower, and if you’ve recently sat in with a CFO, you’ll know exactly how forensic ROI questions have become. For UK marketers, this has created a familiar squeeze: ...

In Phoenix’s crowded legal market, exceptional legal services alone won’t fill your client roster. Standing out among the sea of competitors requires a strategic approach to reaching potential clients ...

Toothbrush brand Quip better tracks and remarkets to customers after implementing QR codes on its packaging. Like most direct-to-consumer brands, oral care brand Quip struggled to gain insights into ...