In a Jan. 21 research report, BofA Global Research suggested the recent hiring of Steve Cahillane as chief executive officer may mean a new home for the Mac & Cheese business within the split company.

Kraft Heinz's declining dominance in the mac and cheese industry has been blamed on cost-cutting and bad management decisions. But the company's biggest challenge is that the rules of indulgence have ...

Kraft Heinz has long been America’s go-to when it comes to mac and cheese. But that dominance is starting to crack. The Chicago-based food giant has seen its grip on the category loosen as upstart ...

Kraft Heinz KHC-0.04%decrease; red down pointing triangle has all but owned the supermarket macaroni-and-cheese aisle for decades. So when the first boxes of an upscale brand called Goodles landed on ...

Walmart shoppers were in a frenzy for Kraft on Black Friday, buying all the food manufacturer’s flat-screen-sized, 65-inch boxes of macaroni and cheese in minutes. The special-edition product was ...

A Black Friday novelty bulk box of Kraft Mac & Cheese sold out almost instantly, according to shoppers. The 65-Inch Mac Friday Box, which was sold at Walmart and went on sale online at midnight on ...

Kraft Mac & Cheese is launching "Best Thing Ever,” a new campaign platform designed to celebrate the beloved blue boxes. Voiced by actor John Mulaney, the multipart effort includes “Mac Friday.” But ...

Voiced by John Mulaney, ‘Best Thing Ever’ reinforces that the brand’s deliciousness, ease, and affordability make it the greatest thing on earth Today, Kraft Mac & Cheese unveils a new creative ...

Kraft Mac & Cheese has kicked off a campaign that pitches the pantry staple as the “Best Thing Ever,” per details shared with Marketing Dive. The effort, which carries Kraft Mac & Cheese’s largest ...

Add Yahoo as a preferred source to see more of our stories on Google. Over the last few years, Kraft has been willing to get weird with its iconic Mac & Cheese. The Kraft is back with another weird ...

Over the last few years, Kraft has been willing to get weird with its iconic Mac & Cheese. The Kraft is back with another weird foodstuff, so we got weird with Kraft Mac & Cheese Apple Pie. The ...