Google’s decision to halt political ads in the EU due to new transparency regulations will reshape how campaigns reach voters.

Insights into today’s SEO landscape, from the value of brand authority to the SERPs' evolution and why AI-powered search demands new skills.

Google Maps now will show you products from nearby stores if you search Google Maps for product related queries. Google wrote, “Now, you can search in Google Maps for items like ...

YouTube is rolling out new tools to help brands better leverage creator content and its Shorts format to drive measurable business outcomes.

The retail landscape is rapidly evolving, with data and artificial intelligence reshaping how brands connect with customers.

U.S. users will start seeing sponsored questions this week. Answers to the questions will be generated by Perplexity, not advertisers.

Miriam Ellis is a local search columnist and Subject Matter Expert who has been working in the industry since 2004. She is the founder of Miriam Ellis Consulting, offering content development and ...

Google's new curation tools help agencies streamline media buying and access premium inventory, improving efficiency and audience targeting.

Google's 2024 Holiday 100 list offers valuable insights for retailers to optimize inventory and ad strategies in a challenging season.

The ongoing scrutiny of Google's Privacy Sandbox highlights potential regulatory changes that could impact competition and ad targeting.

Google is reinforcing stricter privacy rules for Customer Match, warning misuse could lead to immediate account suspension without warning.

So, what’s the path forward? This report dives deep into how 1,200 marketers and agencies across six global markets — Australia, Brazil, Mexico, Singapore, the UK, and North America — are pivoting ...