Warc8d
The ‘why’ to the ‘how’: Winning with short-form video in LATAM
Demonstrates to advertisers in LATAM that short-form video really does work and how best to utilise the medium.
Warc20d
Alphabet faces AI scrutiny despite record profit | WARC | The Feed
Read daily effectiveness insights and the latest marketing news, curated by WARC’s editors. Send colleagues a link to this content.
Warc22d
Why humour in advertising works – and how brands can use it more | WARC | The Feed
Read daily effectiveness insights and the latest marketing news, curated by WARC’s editors.
Warc24d
Tariffs: Shein and Temu targeted as Super Bowl with less guacamole beckons | WARC | The Feed
Read daily effectiveness insights and the latest marketing news, curated by WARC’s editors.
Warc27d
Liquid Death, Tony's Chocolonely, Oatly: How to be a Change Brand | WARC | The Feed
Brands like Tony’s Chocolonely, Oatly, Smol, Wild, Liquid Death, Ecosia, Change Please and many more are showing legacy brands that there’s a different way to do business – and that’s moving away from ...
Warc27d
Apple struggles to see AI uplift in iPhone sales | WARC | The Feed
Read daily effectiveness insights and the latest marketing news, curated by WARC’s editors. Send colleagues a link to this content.
Warc27d
How Vietnam's marketing landscape is evolving with AI | WARC | The Feed
In Vietnam, 89% of businesses are bringing AI into marketing strategies and 78% report moderate to high levels of adoption – but challenges remain for small- and medium-sized enterprises, including ...
Warc27d
Six cultural forces that will redefine your communications strategy in 2025
2025 will be a volatile year, but with new challenges come opportunities. Chris McCrudden, Strategy Director at Edelman, dives into the tipping points marketers need to be aware of this year. Even the ...